General Purpose: Co-ordinating and following up with designers and media agencies to get assigned marketing project delivered on time. Interacting with Creative and Media agencies on day to day basis. Update DAR (Daily Activity Report).
Significance to the Organization
Marketing Execution: Creates a bridge of constant communication between the internal team and external agency to get the execution of marketing activities on time, like -
o BTL Activities across Bharat BillPay ecosystem.
o Coordinating with vendors for on time delivery of marketing collateral
o Coordinating with agency for execution of Digital campaign on daily basis.
o Coordinating with internal team for rolling out Digital Creative on Billers and Banks websites.
o Coordinating with agency for on time post of Social Media.
Salary: Not Disclosed by Recruiter
Industry:Banking / Financial Services / Broking
Functional Area:Marketing, Advertising, MR, PR, Media Planning
Role Category:Marketing Research
Role:Marketing Research Executive/Manager
Desired Candidate Profile
People Skills: He/she should have experience in managing Offline marketing ATL and BTL. Should have experience BTL activations. Should be able to maintain time sheet/ pert chart for marketing activities as per execution plan.
Technology/Web Savvy: He/ She should have knowledge of Social Media, marketing research and data analytics. Should have experience in marketing survey and Customer Behavior analysis.
PG:MBA/PGDM - Any Specialization, Marketing
National Payments Corporation of India
Contact Company:National Payments Corporation of India